Hola!

I’m Estefania.

A Branding, Graphic & UX/UI designer based in the city of Amsterdam, creating meaningful brand identities and digital experiences with a holistic, people-centered mindset.

Estefania, a graphic designer specialized in branding and brand identity, working on her laptop in a minimal and creative workspace.

Creative Work

A small look into some of the projects I've been part of. From brand identities and websites to graphic and print design pieces such as packaging, brochures, presentations, social media content, and other brand collateral. Each project was design with with intention, strategy, and heart.

The Studio Be yellow tote bag design featuring the brand’s logo, part of a holistic and vibrant visual identity created by The Studio Be for a creative design studio.
Coffee Jeff iced latte cup design featuring the vibrant brand logo, part of a cohesive visual identity system created by Estefania for the Jeff brand ecosystem.
FreeU menstrual underwear packaging design showcasing the front and back of eco-friendly containers, part of a bold and empowering brand identity by Estefania.
Chusa Cuendias brand identity showcased in an Instagram post mockup, featuring a lunar-inspired logo design aligned with Ayurveda and yoga principles, created by The Studio Be..
Anaissa rebranded brochure design showcasing compression garments with advanced textile technology, part of a modern and elegant brand identity created by Estefania.
Coffee Jeff promotional flyer designs highlighting creative campaigns and brand consistency, developed by Estefania as part of Jeff’s global brand identity.
Shantli holistic wellness brand identity featuring a symbolic sun and spiral logo overlay on a close-up portrait with a snake, representing transformation, healing, and spiritual awakening, created by The Studio Be..
Chusa Cuendias brand identity design featuring a minimal white notebook with a symbolic monogram logo inspired by Ayurveda and yoga principles, created by The Studio Be..
The Studio Be logo design with a stylized letter B over a golden sunset background, representing the brand’s warm, inspiring, and soul-aligned identity developed by The Studio Be..
A collage of three images: a woman cuddling a dog, a hand holding a vase of yellow sunflowers, and a woman with long brown hair wearing a white top with jewelry smiling at the camera.

I’m a multidisciplinary designer with over 10 years of experience in branding, graphic design, and UX/UI.


To me, design is about solving problems. I see it as a form of visual puzzle-solving, and that’s exactly what fuels my passion. I love turning complexity into clarity and helping ideas take shape. Over the years, I’ve collaborated with purpose-driven brands across wellness, fashion, tech, and lifestyle, always blending strategy, creativity, and a human touch.

About me

Loving words

  • Woman standing outdoors with hands pressed together in a greeting gesture, smiling, wearing a white top and dark pants, with a building and trees in the background.

    Isa San Miguel

    Working with Estefania and Barbie to bring Shantli to life was a truly an amazing journey. They listened deeply, guided me with care, and turned my vision into a brand that feels both sacred and radiant. Every element reflects the soul of what I dreamed. I felt supported and seen every step of the way.

  • A young woman with shoulder-length blonde hair smiling, wearing a light blazer with a lion patch on the lapel, seated in an office or study space with a world map and sticky notes on the wall behind her.

    Barbara Szabó

    Estefania was once my teammate, and today she’s my business partner at Studio Be — and that speaks for itself. Her energy, creativity, and emotional intelligence make collaboration effortless and inspiring. Building something meaningful with her every day is both a joy and a privilege.

  • Chusa Cuendias

    Working with Estefania & Barbi is very easy: they have a great ability to listen, analyse, and guide. You never feel alone throughout the process. It's a journey where, I assure you, you’ll grow not only as a brand but also as a person.

  • A woman with long dark hair, smiling, wearing a light-colored, long-sleeve wrap blouse, and earrings, standing against a plain light-colored wall.

    Audrey Herengt

    Working with Estefania was such a joy. She brings so much positive energy, creative thinking, and a deep sense of collaboration. Always supportive and enthusiastic, she makes every team feel more connected and inspired. She makes every-day work much easier and more enjoyable.

  • Black and white logo for Anissa with the words 'BE ACTIVE' underneath and a crown-like symbol above the name.

    Maria Isabel Frances

    Estefania has been my go-to creative partner for over 8 years. She instantly understood the heart of Anaissa and helped bring it to life across rebranding, packaging, social media, and more. Her designs are always elegant — but what makes her truly special is the care and heart she puts into every detail.

  • A man sitting cross-legged on the sand in a meditative pose with palms pressed together in front of his chest, outdoors near trees, wearing a tank top and shorts.

    Sierra Leone Yoga Project

    Collaborating with Estefania & Barbie in the Sierra Leone Yoga Project was a truly meaningful experience. They brought heart, vision, and a deep respect for the local culture into every step of the branding process. Their ability to translate the soul of our mission into a visual identity was incredible. Thanks to them, we now have a brand that feels authentic.

  • Polly Shelton-Lowe

    I've worked with Estefania on several freelance projects. She came to me highly recommended by a mutual colleague. She was a dream to work with it - very intuitive in understanding what I needed, communicative, collaborative, and I was really happy with the outcome. I would fully recommend her to anyone needing design services.

  • Oliver Causley

    Estefania is the kind of teammate who uplifts everyone around her. She’s thoughtful, collaborative, and brings both professionalism and warmth to everything she does. Her creative problem-solving and constant drive to improve processes make her an invaluable part of any team.

Bright workspace with a laptop on a cozy cream chair and sunflowers in a glass vase, reflecting Estefania’s inviting and creative approach as a graphic designer.

Let’s work together